This rebranding project for David Sheldrick Wildlife Trust involved designing an original icon, typography, business card, brochure, and website comp. David Sheldrick Wildlife Trust is a wildlife sanctuary for orphaned elephants in Nairobi, Kenya. Because it works primarily with baby elephants, I wanted the logo to reflect a youthful feel while maintaining the professionalism of the wildlife trust.
This is a continuation of the rebranding project for David Sheldrick Wildlife Trust (DSWT). These are two iterations of poster advertisements, one shedding light on the poaching issue, and one advertising a television debut of a documentary on BBC called "The Elephant Diaries".
The National Stroke Association is a 501(c)(3) based in Centennial Colorado whose mission is to reduce the prevalence and overall impact of stroke. Their programs provide resources and education on prevention, treatment, rehabilitation, and support for both survivors and their families. Throughout the US, they host the Comeback Trail 5K walk/run to raise awareness about strokes and celebrate the journey toward recovery. This is the logo created for the 5K event series. I maintained all existing branding guidelines as the National Stroke Association including typography, pantone usage, and overall aesthetic. I chose a bold typography for "TRAIL" to assert strength and command attention and ran contour lines through the lettering, an element echoed on the website as a topographic map.
For more information on the event series or the National Stroke Association, visit http://www.comebackstrong.org/comeback-trail
Oceana is the largest international advocacy organization focused solely on ocean conservation. It is dedicated to protecting and restoring the world's oceans and biodiversity through campaigns, education, and policy management on a global scale.
I created this infographic based on an article published by Oceana regarding unsustainable fishery practices and the impacts on bycatch.
The Japanese American Resource Center of Colorado (JARCC) is a 501(c)3 established in 2008 which serves to preserve, share, and celebrate the Japanese American experience in Colorado. The organization was looking to update its branding, as its logo and website had become outdated and didn’t speak well to younger generations. This fresh take on
For this project, we were asked to create a logo for a restaurant, determine typographic treatment, and redesign their menu using the new branding treatment.
City of Hope is an orphanage in Ntagatcha, Tanzania, providing food, shelter, and education to over 100 orphans from neighboring communities. It has grown substantially since its start in 2007 and now includes the orphanage as well as a medical center, primary school, and secondary school, which service the larger community.
I was asked to redesign an informational flyer for prospective donors for Teamwork City of Hope, using both given and personal photography.
Product packaging for Bibiana Lemoncello
Designed a cookbook for a collection of recipes from the best food trucks in NYC
For this class project, I had to create drawings using only type, including two self portraits.
